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	<title>Chicago Sourcing</title>
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		<title>Fashion Distribution: Competing In An Ultra Fast-Paced Industry</title>
		<link>http://chicagosourcing.com/2012/05/01/fashion-distribution-competing-in-an-ultra-fast-paced-industry/</link>
		<comments>http://chicagosourcing.com/2012/05/01/fashion-distribution-competing-in-an-ultra-fast-paced-industry/#comments</comments>
		<pubDate>Tue, 01 May 2012 09:23:07 +0000</pubDate>
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				<category><![CDATA[Business & Finance]]></category>
		<category><![CDATA[International Business]]></category>

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		<description><![CDATA[The process of fashion distribution within today&#8217;s fast-paced fashion industry is extremely important. The distribution process is actually one of the most important parts of marketing in the fashion industry. While other areas focus on the pricing, promotion and management of the fashion marketing process; clothing distribution focuses on getting the product to the customer. [...]]]></description>
			<content:encoded><![CDATA[<p class="BodyA">The process of <a target="_blank" href="http://www.bergenlogistics.com" target="_blank">fashion distribution</a> within today&rsquo;s fast-paced fashion industry is extremely important. The distribution process is actually one of the most important parts of marketing in the fashion industry. While other areas focus on the pricing, promotion and management of the fashion marketing process; clothing distribution focuses on getting the product to the customer.</p>
<p class="BodyA">&nbsp;The apparel distribution process deals entirely with logistics, and many specifics must be figured out to the exact detail for the distribution process to be successful; including distribution channels, when the product should be available, cost, exclusivity, length of availability and more. There are numerous details surrounding the process of sending a product to the consumer, that must be planned out accordingly in order for that fashion item to find success in the market.</p>
<p class="BodyA">&nbsp;Logistics can be difficult to navigate in any industry, particularly in the fashion industry which typically has a global reach. Also, with today&rsquo;s internet-dependent society, and with the introduction to e-commerce fulfillment in with traditional B to B apparel distribution, the distribution process is even more complex as it has an entirely different element. This is why so many fashion companies hire professional logistics specialist to take care of this aspect of their business to ensure that order fulfillment is taken care of correctly. </p>
<p class="BodyA">The process of professional apparel distribution involves being able to successfully distribute apparel worldwide, with little error. Some distribution services as more detached and offer pick and pack distribution while others will be more involved and offer complete back office management of all things related to distribution. With either solution, quality fashion distribution relies on a complete grasp of the world of logistics and how it intersects with today&rsquo;s fashion industry. </p>
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